BLACKPINK's LISA Ready to Collaborate with Brawl Stars in China
It seems that the success of Brawl Stars in ranking second on the popular game chart in China is inseparable from the strategy of the game made by Supercell in capturing its players. The reason is that after officially collaborating with the French soccer team Paris Saint Germain, this time Brawl Stars China officially cooperates with one of the BLACKPINK members, namely LISA to promote the game in the Bamboo Curtain country.
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LISA from BLACKPINK (Kpop group) was named the official spokesperson for Brawl Stars in China.
There will also be promotional events run by her including exclusive in game packages.
Tencent working with a popular celebrity that can appeal to a younger player base pic.twitter.com/V9tQuQ2hjL
— Daniel Ahmad (@ZhugeEX) June 29, 2020
The plan is that LISA BLACKPINK herself will serve as a spokesperson for the Brawl Stars game in China. Where later an event will be held, which will most likely include LISA BLACKPINK, as exclusive reward in-game packages. Tencent’s strategy of collaborating with well-known artists itself is considered successful in attracting players, this is evidenced by the success of Brawl Stars, which is the second best-selling game in China.
Of course, the presence of LISA BLACKPINK in the Brawl Star China game will be successful in attracting new players to play this game, given the big name BLACKPINK. Of course, there is hope that the presence of LISA BLACKPINK itself will not only appear on the Chinese version of Brawl Star, but also on the Global version of Brawl Star. Supercell, let’s present LISA BLACKPINK!
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